Walmart’s “Fight Hunger. Spark Change.” Campaign Breaks Records for Tarrant Area Food Bank

Walmart shoppers responded in force to the fifth annual “Fight Hunger. Spark Change.” campaign that took place at Walmart stores nationwide in April. Across the Dallas-Fort Worth area, Walmart customers donated nearly $700,000 which made more than 2.6 million meals possible by purchasing select products in-store, shopping at Walmart.com or participating in a variety of social media contests.

The North Texas Food Bank received the second highest amount of donations in the country while Tarrant Area Food Bank landed in the ninth position. There are 204 food banks in the Feeding America network.

In Tarrant Area Food Bank’s 13 county service area, a total of $283,000 was raised, or 1.4 million meals, for families who struggle with food insecurity.

“By working with Walmart, its 14 supplier partners and Synchrony Bank, we had an amazing opportunity to make progress towards fighting hunger in our community,” said Bo Soderbergh, executive director, Tarrant Area Food Bank. “This campaign helped increase awareness about the issue of hunger in America, allowing us to secure more local funds and ultimately provide more food to people in need. We hope people across the area realize how important their participation was in this year’s campaign.”

Walmart, Feeding America and Tarrant Area Food Bank exceeded the total meal goal for the 2018 anti-hunger campaign and want to extend a huge “thank you” to everyone who participated in the campaign to help raise more money and meals than ever before!

The fifth annual “Fight Hunger. Spark Change.” campaign kicked off on April 2 and ended on April 30. Walmart and Feeding America doubled their meal goal to at least 200 million meals. With the help of new partner Nextdoor, customers, suppliers, and Synchrony Bank, the final meal count was more than 230 million meals nationally.

Because of the amazing support of our suppliers, customers and associates food banks will be able to do even more this year to help families who are struggling,” said Kathleen McLaughlin, president of the Walmart Foundation and chief sustainability officer for Walmart. “We are passionate about fighting hunger, and through this campaign, we have taken another significant step to breaking down the barriers that prevent families from enjoying ready access to healthier, nutritious food.” To learn more about the campaign, visit www.walmart.com/fighthunger.

To download video and photos from the nationwide campaign, visit corporate.walmart.com/newsroom.